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Google Ads

DKNO Partners advises you and your business

Google Ads is one of the most effective ways to reach your customers exactly when they search for your products or services. With targeted adverts, you can increase traffic to your website, increase your visibility and achieve better conversion rates.
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What is Google Ads?

Google Ads is a digital advertising platform that allows you to promote your products and services directly in Google search results and across the entire Google network. With Google Ads, you can target your adverts to specific keywords, demographics, geographical locations and more. This means you only pay for the clicks that lead customers to your website. This makes Google Ads a smart solution whether you want to gain local visibility or expand globally.

Different campaign and ad formats on Google Ads

Search campaigns

Search campaigns place your adverts at the top of Google search results when users search for your products or services. These adverts are text-based and appear exactly when your target audience needs them, making them highly effective at driving traffic and conversions.

Display adverts

Display ads are visual adverts that appear across Google's partner network, which includes millions of websites and apps. These ads are ideal for driving awareness and brand recognition as they reach users even when they are not actively searching for your products.

Shopping adverts

Designed for e-commerce businesses, Shopping Ads display your products directly in search results, including images, prices and descriptions. They allow potential customers to quickly compare and select your products, increasing the likelihood of purchase.

Video adverts

Video ads appear on YouTube and other platforms in the Google network. With engaging visual messages, you can capture the attention of your target audience and tell your story in a unique way that builds stronger relationships with your customers.

Remarketing

Remarketing allows you to reach users who have previously visited your website or interacted with your adverts. This feature makes it easy to reconnect with potential customers and motivate them to complete a purchase or otherwise convert.

Smart campaign

A smart campaign makes it easy to set up and optimise ads with minimal effort. With Google's advanced algorithms, ads are automatically adjusted to reach the right audiences at the right times, allowing you to focus on other parts of your business while maximising your visibility and ROI.

Benefits of professional Google Ads management

With professional Google Ads management, you can ensure your business is utilising the full potential of the platform. From precise search campaigns to creative display ads, all elements can be customised to your target audience for the best results.

  • Precise targeting

    Google Ads makes it possible to reach the right people at the right time. Search campaigns show your ads to customers when they search for relevant products or services, while display ads ensure you reach a wider audience across the web.

  • Improved visibility

    With Google Ads, your business is placed at the top of search results, significantly increasing your visibility. Shopping ads add a visual dimension that makes your products more appealing to customers who are ready to buy.

  • Measurable results

    Google Ads provides comprehensive ad performance data so you can optimise your campaigns in real-time. With video ads and remarketing, you can also engage past visitors and convert them into customers.

  • Fast results and flexibility

    Unlike organic SEO, Google Ads allows you to quickly drive traffic and sales. You can test different campaigns and ad types - from video ads on YouTube to text-based search campaigns - and customise them based on their performance.

  • Budget control and high ROI

    By targeting your ads and optimising campaigns continuously, you can maximise your investment. Tools like remarketing ensure you get the most out of every dollar by reaching customers who have already shown interest in your business.

  • Brand building and awareness

    Google Ads not only help you sell products, but also strengthen your company's position in the market. Display and video ads help raise awareness and build long-term relationships with your target audience.

What we can do for you

We offer a complete solution for your Google Ads strategy - from planning to execution and optimisation. Our services include:

  1. Keyword analysis: Identify the most relevant keywords for your business.
  2. Advert writing: Create engaging adverts that grab your customers' attention.
  3. Setting up campaigns: Get your campaigns set up correctly with the right targeting and budgeting.
  4. Ongoing optimisation: We monitor and adjust your campaigns to ensure the best results.
  5. Reporting and analysis: Get insights into campaign performance with detailed reports and recommendations.

Contact us for help with Google Ads

Want to boost your business visibility and reach your target audience more effectively? We help you leverage Google's powerful advertising platform to drive results that can be felt. Whether you're just starting out or looking to optimise existing campaigns, we're here to help.

Do you need further help? Contact us here